Doe · PSA car talker · v2, cut to the measured callout pattern

99s · 6 additions (3.7 a minute) · 13.5 s with something on screen (14% of the clock) · captions re-burned with the words under every overlay dropped, so no caption line touches a picture

What changed from v1

  • v1: eight 3.5-4.5 s square posters over her face, 30% of the clock covered, the caption drawn across each poster.
  • v2: the swipe file's own density, measured off 47 talking-head ads (median 3.4 additions a minute, a label about 1 s, a picture 1-3 s, 91% of the runtime with nothing added, captions in one fixed band).
  • The stick rides as a cutout beside her head when she names niacinamide and again on the reveal; the brand before/after lands on the photo line; three social stickers (hook, guarantee, site) at the top.

The edit track

  • 0.0-3.0s sticker hook (3.0 s)
  • 39.0-40.5s overlay stick-cutout (1.5 s)
  • 55.3-57.8s overlay stick-cutout (2.5 s)
  • 80.7-82.7s overlay before-after (2.0 s)
  • 89.6-91.6s sticker guarantee (2.0 s)
  • 95.1-97.6s sticker site (2.5 s)

Pattern: research/callout-pattern-20261106/PATTERN.md. Plan: plan-v2.json, rendered by native_layer.py --strict.

Contact sheet: every overlay at its midpoint, and the empty beats between

contact sheet